Why should you be using Figma?
Known for its collaboration feature, Figma is a tool for collaborative interface designs. It empowers users to get…
Getting Better with Figma
Figma is a web-based design application that works on both Mac and Windows, allowing users to work collaboratively…
Focusing on Psychographics instead of Demographics in Personas
Personas are fictional characters who represent the target users that are used in our research process to understand…
Escaping the Creativity Crisis in UI/UX Design
Creativity in a conventional sense is creating new and unique ideas, that are out of the box and…
Why UX becomes so crucial for Product Managers & Companies
User experience (UX) is what we all undergo almost all the time on our phones and laptops. In…
How To Get Started as a UX Writer
1. HOW IT ALL STARTED Imagine this. You fire up your favorite app on your phone and…
How UX Microcopy helps shape your Design
Does the term ‘Microcopy’ seem alien to you? Well, you’re not alone! Simply put, Microcopy refers to the…
Why Open Line Of Communication is Key to Design Success
Why is it essential to communicate with clients, build a relationship and better understand the design problem while…
Implementing Creative Methodologies in User Research : 3 Pro Tips
How do real people respond to new products and experiences? How do they express themselves when they are…
Top Challenges that make starting a UX Design Career daunting
User Experience (UX) design is the process of planning the experience a person has when they interact with…