Hi, I’m Floriane. I am a Sociology and Design graduate from London, with a passion for all things UX! I enjoy learning, researching and writing about how digital design can affect our behavioural psychology and impulses. I strive to keep up with new and exciting design trends and strategies in the product design world. I believe the most successful digital design focus on a user-centered approach, blended with accessibility, ease, purpose and innovation. Thus, resulting in a healthy product obsession, loyalty and user satisfaction!
